vechkitov.

Workshop archive

A workshop, not a museum: experiments, rejected concepts, product screens and one personal crest. Fifteen with honest captions beat forty without a story.

Not everything I make becomes a case study. This is what remains — signals, not just outcomes.

Personal MV crest — an escutcheon with an “M” monogram; the shield’s sharp base reads as a “V”

Personal crest

The shield's sharp base continues the "M"'s own V-shaped notch — together they read as a "V" (Maxim Vechkitov). One file, two roles: the tab favicon and the stamp in the site header.

SVG, hand-drawn geometry · live · 2026
Rejected Skazia logo candidate — a crescent with a glowing spark

Skazia · “Crescent”

Design critique called this the cleanest, most timeless of the three — but “Path-S” won. Sometimes the correct mark loses to the more telling one.

AI generation, naming sprint · didn’t ship · 2026→ case study
Skazia “Path-S” logo — the chosen candidate, a Cyrillic “С” drawn as a ribbon with a light

Skazia · “Path-S”

The Cyrillic “С” as a continuous path-ribbon ending in a small light — the fairy-tale route. The working pick; lives in production as the channel and bot logo.

AI generation, naming sprint · live · 2026→ case study
Skazia welcome banner — watercolor stars and a crescent on a cream background

Skazia · welcome banner

The bot’s first screen — the promise in three bullets. The watercolor palette became Skazia’s visual language, spreading from here to the hero atlas and OG images.

AI illustration, watercolor atlas · live · 2026→ case study
Dark night background for Skazia’s first episode — stars and a warm moon

Skazia · episode 1 night background

The night sky for chapter one — countable stars and a warm moon, not a cold one: the child falls asleep instead of fearing the dark.

AI illustration, background layer · live · 2026→ case study
Tella brand board — typography, color system, avatar emotions, mark construction

Tella · brand board

One astrology engine — two voices: Tella (bold, electric coral) and Dengo. The board gathers the mark, the type system and the avatar’s expressions on a single page.

Figma, brand system · live · 2026
Tella promo post — “Tella tells you who you are” with an open @AskTellaBot button

Tella · pinned post

The channel storefront: one slogan, one CTA, maximum coral. Pinned in @AskTellaBot since launch.

Figma, promo graphics · live · 2026
Typographic blog cover — graphite background, serif headline, author byline

Blog covers · typography

Instead of stock illustrations — a one-template system: kicker, serif headline, byline. Stamped out by a script for every new post in a minute.

HTML→screenshot, headless Chrome · live · 2026

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